Your LinkedIn company page is more than just a digital storefront—it’s a powerful tool for building your brand, attracting talent, and generating leads. But did you know that your LinkedIn company page followers are a hidden goldmine of opportunities?
Understanding who follows your page can help you tailor your content, connect with potential leads, and grow your business. In this guide, we’ll explore how to see who follows your LinkedIn company page, the analytics available, and strategies to grow your follower base.
How to View Your LinkedIn Company Page Followers?
LinkedIn allows you to view your company page followers, but with some limitations. Here’s how you can check:
- Access the Followers Tab
- Navigate to your LinkedIn company page.
- Click on the Admin Tools dropdown menu.
- Select Analytics and then click on Followers.
- What You’ll See
- LinkedIn provides insights into your followers’ demographics, such as:
- Job Function
- Seniority
- Industry
- Location
- Company Size
- LinkedIn provides insights into your followers’ demographics, such as:
- Limitations
- While LinkedIn offers detailed demographic data, it doesn’t provide a downloadable list of individual followers. For more granular insights, tools like LinkedIn Sales Navigator or third-party platforms can help.
- Access the Followers Tab
For a step-by-step guide on exporting followers, check out our article on How to Export LinkedIn Company Page Followers.
Why Are LinkedIn Company Page Followers Important?
Your followers are more than just numbers—they represent potential leads, customers, and advocates for your brand. Here’s why they matter:
- Lead Generation
- Followers are already interested in your content, making them warm leads. Converting them into paying customers is easier than reaching out to cold prospects.
- Brand Awareness
- Every time you post, your followers see your updates, helping you stay top-of-mind in your industry.
- Audience Insights
- By analyzing follower demographics, you can tailor your content to better resonate with your audience.
For tips on maximizing your LinkedIn presence, read our guide on How to Increase LinkedIn Followers.
What Analytics Are Available for LinkedIn Company Page Followers?
LinkedIn provides robust analytics to help you understand your audience. Here’s what you can track:
- Follower Growth
- Monitor how your follower count changes over time.
- Demographics
- Gain insights into your followers’ industries, job functions, and seniority levels.
- Engagement Metrics
- Track how your posts perform among your followers, including likes, comments, and shares.
- Competitor Analysis
- Use LinkedIn’s analytics to compare your follower growth and engagement with competitors.
For more on LinkedIn analytics, check out our article on LinkedIn Profile Views in 2025.
How to Grow Your LinkedIn Company Page Followers?
Growing your follower base requires a mix of strategy, consistency, and the right tools. Here are some actionable tips:
1.) Post High-Quality Content
Share valuable, engaging, and industry-relevant content. Use a mix of formats like articles, videos, and infographics to keep your audience interested.
2.) Engage with Your Audience
Respond to comments, ask questions, and encourage discussions to build a community around your brand.
3.) Leverage LinkedIn Ads
Use LinkedIn’s advertising platform to promote your page and reach a targeted audience.
4.) Collaborate with Employees
Encourage your employees to share your company’s posts to expand your reach.
5.) Use Automation Tools
Tools like LeadCRM can help you automate connection requests, follow-ups, and personalized messages to grow your network. Learn more about how LeadCRM integrates with popular CRMs.
Can You Export LinkedIn Company Page Followers?
Currently, LinkedIn doesn’t allow you to export a complete list of your followers directly. However, you can use third-party tools like Evaboot or LinkedIn Sales Navigator to gain more detailed insights.
FAQs
1. How can I see who follows my LinkedIn company page?
Navigate to your company page, click on Admin Tools, and select Analytics > Followers to view follower demographics.
2. What analytics are available for LinkedIn company page followers?
You can track follower growth, demographics (job function, seniority, industry, etc.), and engagement metrics.
3. How do I export LinkedIn company page followers?
LinkedIn doesn’t allow direct exports, but tools like LinkedIn Sales Navigator or third-party platforms can help.
4. How do I increase my LinkedIn company page followers?
Post high-quality content, engage with your audience, use LinkedIn Ads, and leverage tools like LeadCRM for automation.
5. Why are LinkedIn company page followers important?
They represent potential leads, customers, and advocates for your brand, helping you generate leads and build awareness.
Ready to grow your LinkedIn company page followers and turn them into leads?
Sign up for LeadCRM.io’s free trial today! Automate your outreach, analyze your audience, and take your LinkedIn strategy to the next level.
Conclusion
Your LinkedIn company page followers are a valuable resource for growing your brand and generating leads. By understanding who follows your page and leveraging analytics, you can create targeted content, engage with your audience, and drive business growth.
For more tips and tools to optimize your LinkedIn strategy, explore our blog on LinkedIn Connection Request Declined? Here’s What to Do.
